7.1.12

Selfridges Bright Young Things 2012 - It's Nice That

It's Nice That, the online creative hot house, blog and magazine, have taken residence in the Selfridges Concept Store and Wonder Room windows.

Working from the store's New Years theme of 'Words Words Words', the team have designed one of the barmiest installations ever to grace the Selfridges windows. Customers can crank a handle to deposit in their hands a ball which can then be cracked open revealing a word and its meaning, which they can then take away with them. Amazeballs! 
The blog have also curated these specal sculptures which line the Orchard Street windows:
 Go check them out!

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