16.9.11

London Fashion Week SS12 Day 1: Fashion Film Ada Zanditon

My first fashion film of the week was Ada Zanditon's 'Poseisus,' shown in the screening rooms at Somerset House. A simple film of fades against graffitied urban landscapes around London - the video itself was slick and accompanied by some energised background beats, but portrayed a confused reflection of Ada's intricate and colourful SS12 collection.

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